International Fashion Business – All you need to know!

International Fashion Business – All you need to know!

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What is International Fashion Business Program?

International Fashion Business Program, also known as Master in Fashion Business, is one of the degrees that helps to specialise and advance skills for a career in the Design field. The two-year degree offers to learn real-world-based techniques, industry-specific theories, and design skills through projects. It provides all the instruments required for the management of the fashion enterprise in an international dimension from:

  • Production systems
  • International marketing
  • Distribution
  • Strategic planning
  • Communication

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Masters Program at WUD

The World University of Design Sonepat is ranked second among the ‘Top 10 private universities offering professional education by the Education World India Higher Education Ranking. WUD Sonepat provides a Masters degree in International Fashion Business ( M.Des) Offered by the School of Management of WUD.

The Masters program comprises of three main focus areas, i.e. (a) Fashion knowledge and Analysis: fashion cycle, fashion studies, fashion trend forecasting, analytics, quantitative methods and design thinking (b) Data analysis and planning: digital marketing, omnichannel marketing, data analysis, and strategic planning, and (c) Business Application: import/export, domestic retail, overseas commercial development, fashion operations, online and offline distribution.

The International Fashion Business course at WUD ensures hands-on and in-depth knowledge of the industry through field trips, trade fair immersion, and internship opportunities. Students will engage with digital technologies from the outset and will have a chance to build their skills throughout the course.

Essential skills taught in the program

  • Forecasting and analytical skills
  • Project planning and management
  • Observational skills
  • Creativity and innovation
  • Client handling
  • Computer design software
  • Communication and networking skills

Eligibility Criteria

  • A candidate should hold a Bachelor’s degree/Diploma in Design stream or any related stream with relevant subjects.
  • An applicant holding a degree in Architecture and Engineering can also pursue.
  • A candidate should have appeared for NIFT or relevant entrance exam.

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These are the essential eligibility criteria. However, it can change according to the university.


A Master in Fashion Business can open the doors to new opportunities in the fashion industry. Students can pursue career paths in fashion journalism, luxury and fashion brand management, media business, luxury retail, advertising, and many others. With the continually changing landscape of the fashion industry, the opportunities for a unique job position using these skills are ever-increasing.

You could choose from various career choices such as :

Fashion Product Manager

It is one of the best career choices. The responsibilities of a Product Manager in the fashion and retail industry are to do product planning throughout the fashion industry products, including gathering and prioritising the development of the product and meeting the customer requirements. The average salary for a fashion production manager is ₹ 29,845 per month in India. However, this salary increases as your experience level increases.

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Fashion consultant

If you have a keen interest in fashion and want to join the fashion industry, then this job is the one for you. Also known as Stylists or Image Consultants, Fashion Consultants help clients develop and enhance their professional and personal image. Their duties include assisting clients in deciding which styles are most flattering and appropriate for them. According to Glassdoor, the national average salary for a Fashion Consultant is ₹20,074 per month in India.

Customer Relations Manager

If you want to join corporate life, then you can become a customer relations manager. The primary responsibilities will be building and maintaining profitable relationships with key customers, overseeing the relationship with customers handled by your team, resolving customer complaints quickly and efficiently, and keeping customers updated on the latest products to increase sales.

Interior design

If renovating and decorating is your passion, then you should go for becoming an Interior Designer. Interior Designers make interior spaces functional, safe, and beautiful by determining space requirements and selecting decorative items, such as colours, lighting, and materials. Due to the increasing opportunities in interior designing, this profession has become one of India’s most emerging carers. Job opportunities are immense in both the private and public sectors for a qualified interior designer.